The Goal
The primary objective was to create a dedicated online presence that showcases FC Motors' expertise and commitment to BMW and MINI vehicles, and to develop an online car shop that streamlines the management of car sales, reducing the need for extensive phone and email communication.
The Problem
FC Motors faced several challenges with their previous online presence:
- The website did not effectively showcase their expertise and the range of services offered.
- Managing car sales and inquiries required significant time spent on phone calls and emails.
- The process for customers to discover and inquire about cars was not efficient
The Result
- Increased Efficiency: The new online car shop reduced the time spent on phone and email communications by approximately one hour per day.
- Improved Sales: The streamlined process and enhanced online presence led to a 72% increase in sales.
- Enhanced User Experience: Customers can now easily explore available cars, book services, and get detailed information about maintenance and performance upgrades.
